Hubei Clothing Enterprises "Brainwashing" Repositioning Han Style Clothing

Hubei clothing enterprises sold only 500 million in annual sales of 1, while Zhejiang had 7 over 5 billion. Han style clothing In the whole country, how to find his place? Yesterday, the famous Chinese clothing industry, once in Wuhan, Li Xiaoping, a general manager of clothing enterprises such as cat and red man, returned to Han, and brainwashed Hubei clothing enterprises.

He said that the clothing market in China now ranks three in the front end of Pyramid. At the top of Pyramid is the world famous brand clothing. The top second clothing companies in China are garment enterprises from Guangdong, Fujian and Zhejiang. brand The third level comes from the textile industry represented by Zhengzhou trousers industry, down middle down and Shantou knitting. "And Han style clothing, can not find coordinates."

Li Xiaoping has a set of data to confirm that there are 7 garment enterprises with over 5 billion yuan in revenue in Zhejiang, 4 over 5 billion in Fujian, 1 in Shenzhen, 5 billion in Hubei, and 0 in Hubei. Only 1 enterprises with 500 million yuan or more than 90% are hovering at tens of millions or even millions.

Li Xiaoping believes that Hubei clothing enterprises do not grow much, and the most important thing is clothing owners. Zhao Herong, President of the Wuhan clothing trade association, has the same feeling. He said that it would be enough to earn millions every year.

Li Jianyi, Hubei enterprises should re recognize the true meaning of the clothing industry itself. Fashion industry 。 If the boss is old thinking, do the county level market, make money, or change to young people, or do not change the butt for the head.