Potential Of Fashion Industry In Chengdu To Excavate Fashion Creativity

< p > Chengdu is a famous leisure city in China. Its < a target= "_blank" href= "//www.sjfzxm.com/" > clothing "/a", bags and other consumer demand is huge.

For the western region, < a target= "_blank" href= "//www.sjfzxm.com/" > textile > /a > a target= "_blank" href= "//www.sjfzxm.com/" > clothing "no" is not a very advantageous industry, but the industry's role in stimulating economic growth and arranging employment is obvious to all.

Therefore, actively developing textile and garment industry and promoting the pformation and upgrading of the industry has been increasingly valued by the government.

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< p > < strong > the potential to excavate fashion creativity is less than /strong > /p >

< p > as a typical inland city, traditional industries still occupy a large proportion in Chengdu's regional economy. For example, Chengdu furniture, leather a target=, _blank, href=, //www.sjfzxm.com/, shoes, /a, clothing, home textiles and other industries have strong influence in the whole country. These traditional industries have an indispensable value for urban and rural co-ordination development and "enriching the people and benefiting the people".

However, under the influence of the current situation, the development of these traditional industries in Chengdu is facing greater challenges, and industrial pformation and upgrading must be carried out.

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< p > for Chengdu, what is lacking at present is a whole industrial chain which is enough to support the development of urban operation.

Extensive traditional industrial mode has seriously become the biggest stumbling block in industrial pfer.

What will Chengdu take to lead the future development of the central and western regions? Where is the direction of industrial pfer? < /p >

< p > some experts believe that the core of traditional industrial pfer in the future is clothing.

The expert also believes that in our country, people usually consider clothes to be a knockout industry. However, in the world, the top ranked fashion cities, such as New York, Milan and Paris, all use clothing as a cultural carrier.

As a big country of clothing production and consumption, the next step is that China's garment industry will not only be limited to garment processing, but we should do cultural industry and creative industry. The price of processing is valuable, and cultural creativity is priceless. If the whole world likes it, what we get is the wealth of cultural creativity.

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< p > for Chengdu, Pengzhou is the first place to expand its home textile and garment industry.

In 2008, the "5 / 12" earthquake caused serious economic losses to Pengzhou.

In order to let Pengzhou get out of the trauma after the earthquake as soon as possible, the Chengdu municipal government has decided to build Pengzhou into the highland of China's home textile and garment industry.

In 2012, the relevant departments in Pengzhou put forward the efforts to create "green, cultural, fashionable and open" four business cards, of which the apparel textile industry as the pillar industry status of the fashion business card was identified.

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< p > it is understood that in the development process of home textiles and garment industry, Pengzhou has repositioned traditional industries in accordance with the law of industrial upgrading and development, fully excavating and utilizing the fashionable attributes of industries in the aspects of creativity, design, brand display and product consumption, and comprehensively promoting its pformation from traditional processing and manufacturing industries to fashion and creative cultural industries.

After years of construction and development, Pengzhou has made remarkable achievements in home textile and garment industry.

More than 1000 enterprises have been settled, and more than 200 have been put into operation, and 30 thousand people have been employed.

New urbanization must adhere to the integrated development mode of production and city.

In the future, Pengzhou will become a world-class fashion center in Italy Milan and France Paris. It needs to change its identity: from industrial park to fashion culture industry center.

After the disaster reconstruction, the garment industry in Pengzhou is heading for industrial agglomeration.

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Yang Jirui, a research expert in the famous city P, pointed out that the integration of production and industry will integrate industrial functions, urban functions and ecological functions.

Urban development should be supported by industry and prevent hollowing out. Industrial development should rely on cities, prevent "isolated island", coordinate and deal with the spatial relationship between industry and city, and maintain a reasonable spatial scale.

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< p > < strong > create China (Chengdu) International Fashion Center < /strong > /p >

< p > Pengzhou has always insisted that "industry is the lifeblood, the city is the carrier, accelerating the development of new industrialization and new urbanization, optimizing the industrial structure, regional structure, urban and rural structure, and constantly expanding the development of new space". It aims to build Pengzhou into a fashion industry center in Western China, making Pengzhou a symbol of Western China's fashion culture.

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< p > in order to enhance the taste of urban modernization and start the famous local clothing brand in Chengdu, Pengzhou, the "Western clothing capital", will once again throw a big hand. Through the creation of China (Chengdu) International Fashion Center, it will bring together the world's top clothing brands, and promote the rapid growth of local enterprises, and make Chengdu a "fashion capital."

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< p > Chengdu is facing the opportunity of rapid commercial suburbanization.

To occupy this golden opportunity, we must change the traditional way of thinking.

In this way, China (Chengdu) International Fashion Center will gather at five levels: industrial gathering, realizing the comprehensive aggregation of early production enterprises, gathering business, attracting surface accessories, garment machinery, finished products market, brand display, retail market aggregation, service aggregation, creating financial, exhibition, investment, advertising, logistics and other service platforms; brand aggregation, integrating domestic and international brand exhibition centers, direct sales centers, business headquarters and corporate headquarters; cultural gathering, including fashion design, fashion publishing, model show, international fashion week and so on.

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< p > it is understood that one of the things to be done by China (Chengdu) International Fashion Center is to build the advantages of this garment producing area.

China (Chengdu) International Fashion Center will bring the advantages of producing areas into full play and make full use of the advantages of the existing clothing and apparel industry. It will be built as a new center of clothing and clothing business in Western China, and will lead a new era of experiential leisure shopping in Chengdu suburbs.

So that thousands of businesses will expand their businesses here, so that the latest design and consumption trends in the world will converge to lead Chengdu people to understand fashion and fashion consumption.

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< p > it is worth mentioning that in fact, many years ago, the State Council formally approved the "Chengdu Chongqing Economic Zone regional planning".

The introduction of the plan has also had a positive and important impact on the textile and garment industry in Chengdu.

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After the promulgation of this plan, many companies in Zhejiang and Guangdong sent orders to the Chengdu clothing enterprises "olive branch". P

Yang Shuqiong Chen Shuqiong, Secretary General of the Sichuan clothing (apparel) association, once said that the huge market in Sichuan attracted a large number of enterprises, mainly due to the construction of Chengdu Chongqing Economic Zone, which promoted the rapid growth of clothing consumption in Chongqing and Sichuan. Post disaster reconstruction has also affected the expansion of domestic clothing demand; the government's continued support for the development of the western region; the local favorable labor resources, land resources and other reasons.

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