The International Designers Summit Forum Was Held In Wenzhou International Convention And Exhibition Center.

< p > the second China (Wenzhou) international a target= "_blank" href= "//www.sjfzxm.com/" > designer /a Summit Forum is scheduled to be held in Wenzhou International Convention and Exhibition Center in August 29, 2013.

On the basis of the previous session, this forum, based on the theme of "originality, experience and internationalization", based on the strong collision between Chinese and Western design thinking, aims at integrating the design style of the international masters, especially invites the world-renowned designers to give keynote speeches to explain the trend of a target = "_blank" href= "//www.sjfzxm.com/" > shoes > /a industry and pboundary design. At the same time, it aims to share wisdom and experience with the status quo of China's design, and provides information and nutrition opportunities for Chinese designers through keynote speeches, face-to-face exchanges and display of works. It also provides a platform for communication, interaction, experience and communication between local designers and world-class brand designers.

< /p >

< p > < strong > review of last forum < /strong > < /p >

< p > August 31, 2012 at 2 p.m., one of the seventeenth Wenzhou international a target= "_blank" href= "//www.sjfzxm.com/" > leather /a exhibition series, 2012 China international designer (Wenzhou) Summit Forum and 2013-2014 spring summer trend conference was unveiled in Wenzhou International Convention and Exhibition Center.

< /p >

The P > forum is based on the theme of "fashion trend & Innovation Experience". The aim is to lead the industry to think deeply about the development of the industry through academic exchanges between domestic and foreign designers and to improve the influence of Chinese design in the international market.

The forum was presided over by Chen Danian, Secretary General of Guangdong footwear manufacturers' committee, and Zheng Guohong, the Design Committee of Wenzhou footwear and leather industry association, welcomed the opening of the forum. He Guiling, chairman of Guangdong Footwear Manufacturers Association, delivered a speech.

< /p >

< p > forum invites seven leading designers from Italy and Guangdong to share ideas and Thoughts on the theme of the forum.

Guo Binwen, managing director of Specialized Committee, the chief designer of the footwear manufacturers' Association and the Guangdong crown Industrial Investment Co., Ltd., previewed the keynote speech in the first half as the theme of "the design and marketing of footwear brand construction". He said that the design should be integrated into the brand development as the core strategy, so as to realize the rapid rise and strength of the brand. The chief designer from the Cassardro Alberto SRL design company in Italy, with the unique vision of Italy designers and the accumulation of many years in the design field, brought 2013-2014 spring and summer elements to the attendees and shared their fashion experience. Xie Lianguang, chief Chinese designer of Italy Benetton design group, believed that the original design must have a soul, and published an excellent speech on how to set up a theme story and add original design to a small and broad one. Guangdong Province

< /p >

< p > in the thematic communication of the distinguished guests in the second half of the session, the independent design brand founder Hu Yilin, the vice president of the Guangdong footwear industry association designer, the development director of Guangdong Zhi Da Hang New Material Co., Ltd., Wen Wenjun, the creative director of CEO of Guangzhou Hei Shang brand planning Co., Ltd., Jiang Xi, and the deputy director Xu Caizhi, Guangdong development director of the new material Co., Ltd., Xu Caizhi, respectively, delivered a speech on the four themes of the "modern design process innovation", "new material combination application and innovative design of footwear design", "leather shoes brand differentiation research and development", "footwear design market elements and innovative thinking". From all angles, the importance of "innovation" to the design and the way to enhance the innovative thinking were expounded from all angles. "Xu Caizhi", "the innovative design of the footwear market" and "innovative thinking" are the main themes.

< /p >

< p > China's design has a long way to go to take root in the international market. However, the excellent speech of the industry masters at home and abroad undoubtedly brought an upsurge of thinking to the design community, which made the explorers in many industries more clearly defined the direction of their efforts and won the applause of the audience.

At 17:10 p.m., all the guests attended the speech and took a group photo to commemorate the summit.

< /p >