Traffic Condition Determines Operator'S Management.
It is not enough to make the store structure only by making the location of the store location, because in a same area, a chain store may have several opening sites to choose from, but some locations are one hundred percent good locations for a chain store, and for another chain store, it is not necessarily the most satisfying place to open.
Therefore, after a new chain store has chosen the regional location, it should also consider various factors and constraints to make the choice of specific design locations.
Traffic condition is an important factor that affects the location of chain stores. It determines the smooth operation of enterprises and the smooth realization of customer purchase behavior.
From the point of view of business operation, there are two main aspects of the assessment of traffic conditions.
Parking lot
It can be used.
The general ratio of parking spaces and shopping places designed by most shopping centers is 4:1.
Larger chain stores must have special car parks, and smaller chains can have no special parking lots, but there must be parking spaces for bicycles and tricycles.
chain
shop
Make choices according to needs.
Shipment of goods
Chain store
Is it easy?
It is necessary to consider the pport arteries that can be used by chain stores to meet the requirements of freight volume and facilitate loading and unloading. Otherwise, when the cost of freight increases obviously, the economic benefits will be directly affected.
In order to facilitate the purchase of customers and promote the smooth realization of purchasing behavior, the traffic conditions should be analyzed as follows: the chain stores located in the business district of the border area should analyze the distance and direction from the stations and wharves.
The closer the general distance is, the more passenger flow will be and the more convenient the purchase will be.
The location also depends on the direction of passenger flow, such as the location of the stations and wharves, and the passenger flow of the following vehicles and ships. The location of the bus stops near the city is mainly based on the passenger flow.
The chain store located near the city bus station, to analyze the nature of the public station, is the middle stop or the main stop, the main stop or the general stop.
Generally speaking, the main parking lots are large and the chain stores can attract more potential customers.
There is no uniform rule for the traffic between the halfway station and the station, some of which are more than half stops, and some stations are always more than halfway stations.
We should analyze the favorable and unfavorable conditions caused by the market traffic management.
If a single lane street is closed, the traffic of the street is not allowed, and the distance from the crosswalk will be far away, which will reduce the traffic volume to a certain extent.
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