Pathfinder Accelerates The Development Of The Strategic Deep Layout Of The Large Outdoor Ecosystem

On July 13, Pathfinder Resumption of trading, although the announcement shows that "an overseas group whose main business is outdoor equipment" has not realized part of its equity in the way of capital increase, but according to the analysis of securities institutions, the strategy of Toread's outdoor ecosystem is accelerating, the company's current market value is only 10.3 billion, and we expect that the net profit in 2015 will be about 330 million, up 12% year on year, maintaining the recommended rating.

For the "big outdoor ecosystem", the strategic layout of Pathfinder extends from outdoor products to Sports In the tourism sector, the recent fixed increase of 2.1 billion yuan and the internal structure adjustment marked the accelerated implementation of this strategy.

Among them, there are many outdoor brand The main business contributes stable profits and provides strong support for the company to build an outdoor ecosystem; The tourism sector serves as the user flow entrance of the entire ecosystem; As the company's profit growth point, the sports sector forms a complete user ecosystem.

Now, Toread is constantly making use of the capital and platform advantages of listed companies to continue to race for land in outdoor travel, sports industry talents and resources, and make deep layout.

At the same time, Toread released its performance forecast for the first half of 2015 in the early stage, which showed that it maintained a good profit momentum. Toread earned 675 million yuan in H1 2015, an increase of 8.5% year on year, with a total profit of 167 million yuan, an increase of 20.5% year on year, and a net profit of 125 million yuan, an increase of 50% year on year. Due to the invalidation of the company's high-tech certificate, the tax rate of 25% was withdrawn according to the principle of prudence. If the tax rate was 15%, the net profit in the first half of the year would be 143 million yuan, an increase of 16.5% year on year; It is estimated that Q2's revenue is about 291 million, down 4.3% year on year, the total profit is 56 million, up 20.1% year on year, and the net profit is 49 million, up 8% year on year (calculated at the tax rate of 15%). Since Pathfinder is a rare subject with performance basis in sports themes, securities institutions believe that it will make breakthroughs and develop in all fields of the outdoor ecosystem in 2015, with a net profit of about 330 million in 2015.