How To Look At The Market Of Textile Market?
The annual double 11 Shopping Festival is coming again! On October 21, 0:00 pre-sale opened. On the first day of pre-sale, the supply chain data of rookies showed that nearly 10 million tons of double-11 commodities had entered the rookie warehouse, almost double the scale of double-11 in 2019.
According to the sales data of double 11, the sales volume of e-commerce products this year is double that of last year. According to the data of previous years, the retail sales of down garments often rank in the list of categories of retail sales of the whole network. Therefore, this year's double 11 down jacket stock is also very hot. As early as the end of September, the autumn and winter fabrics of down jacket began to sell well. As a supporting lining material of down jacket, the gallbladder cloth is also a hot market.
Judging from the current situation, the pre-sale of double eleven has begun. How long can the hot sale of gall cloth last? Will the market have a centralized single action next? Next, let's have a look at the market trend of gall cloth in the near future.
The market of danbu shows a trend of polarization
Since the end of September, the market has been very hot, and the price is one price a day, a red fire. At present, it has entered November. A month has passed. What changes have taken place in the market of gallbladder cloth? At present, the market of gallbladder cloth shows a trend of polarization, but it is not obvious. Some enterprises said that the sales volume of gallbladder cloth was still increasing, but some enterprises said that the sales volume of gallbladder cloth showed signs of slight decline.
"This week we received orders less than last week, but the orders on hand can still reach the end of November," said Shen, President of the industry and trade integrated enterprise. In the past years, there are a lot of down jacket inventory, although this period of time is good, but the degree is still limited. "
For the gall cloth sales began to decline, market participants had long predicted when the market was just up. Some people believe that the market of danbu can last until the end of October or early November, and then it will weaken. Mr. Xu of danbu supermarket explained: "some of us who do gall cloth predict that the market will be weaker after October 20. On the one hand, online double 11 pre-sale activities began on the 21st, and e-commerce preparation is almost ready. On the other hand, the 20th is the time for the market to pay the dyeing fee. Other fees will be settled one after another at the end of the month. As a result, there is a large flow of funds, so the amount of money on hand will be reduced
"Now more and more people come to inquire about the fabric of gall cloth, and the order volume is relatively large, which is still very stable on the whole," said pan, a trader The main purpose of this is to increase the order of clothing brands, not the sub market. Although some of the orders for brand clothing will also participate in e-commerce sales, they will still be mainly sold in offline stores, which is a step-by-step preparation of goods. Therefore, orders will continue to be placed later, rather than explosive centralized orders before the double-11 Festival.
The price of gall cloth rose more than 10% in the month
In the past two years, those who make gall cloth are just like those who speculate in stocks. The price fluctuation of gallbladder cloth is no less than the turbulence of stock market. At the beginning of October, when the market of danbu was just popular, its price did fluctuate frequently, which can be said to be one price a day. In the first half of this year, due to the influence of raw materials and epidemic situation, the price of gall cloth continued to drop, and the market also fell sharply, with a large inventory. In October, the market of gall cloth soared, while the sales in the peak season opened, the price also rose in a straight line. Most of the gall cloth products have increased by 0.3-0.5 yuan / m, and some have even increased by 1.0 yuan / m, with an increase of more than 10%.
Shen, a manager of an enterprise, said that the gall cloth has risen several times recently and has risen about 5 cents per meter so far. Even though the price has been adjusted several times, it is still about 20 cents per meter compared with the same period last year. It was 296.1 yuan / T / T in the last year.
The trader who made the order, Qian Zong, revealed that the price of their order for gall cloth did not rise at present, but remained at the price of the first half of the year. The main reason is that the gallbladder cloth is mainly made by orders, and the quantity is not very large. The price itself is higher than that in the supermarket, so it is difficult to rise again.
Since 2017, danbu has experienced the most "Crazy" period in history, and danbu supermarkets have sprung up in the market, and the scale is quite large. Most of this kind of danbu supermarket is for some market orders in the domestic market, which has the characteristics of large quantity, low price, fast delivery and explosive release. Therefore, danbu supermarket orders and prices are closer to the overall market, more representative of domestic clothing orders.
Pessimistic about textile market
The fourth quarter is the home of danbu. The colder the day is, the greater the market volume will be. The typical product of "watching the weather and eating". According to the tradition of the past, the hot selling market of danbu is from October to November. However, due to the special reasons of the epidemic this year, the market seems to have deviated from the traditional track, and the follow-up market is unpredictable, which inevitably leads to worries.
For the next trend of gall cloth, the vast majority of textile people have a more pessimistic attitude. For products that depend on the weather, the most fear is that the weather is unsatisfactory. Whether this year will be a cold winter or not is still unknown. If the cold winter comes as scheduled, the down jacket stock in October can also maintain a winter sales. In addition, there are down clothing inventory accumulated in the past years. Some professionals have disclosed that even if the production of down jacket on the market is stopped, it will be enough to digest 20 years! In this way, the order release speed of down jacket is more likely to slow down, and the sales volume of gall cloth will also decline with it.
"I think the market of gallbladder cloth can be maintained until mid November. Recently, it is not as hot as it was a while ago. The main thing is to see how the down jacket Market is. If it's not cold in winter, maybe the rate will not be good. " General manager Lu said.
Mr. Shen of the industry and trade integrated enterprise: "it's hard to say that the market in the later period is mainly a wave of rising market. It's easy to come and go in a hurry. If it's really a cold winter, then this year's market will last until December. In addition, we have to see the double 11 terminal retail situation, otherwise the market persistence will not be particularly strong. "
afterword
The market situation of danbuhou market is not clear, but it can be said to be the wind vane of the market. The fluctuation of single volume and the change of price have played a good guiding role for us. Since some enterprises have seen a decline in the sales volume of gall cloth, we need to be alert to the market situation of the whole market, especially for the enterprises that are hoarding goods and preparing goods, we need to pay more attention to it.
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