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"Three Self And Six Transformation" Of Red Bean Group Promotes High-Quality Development And Integrates Into National Strategy To Highlight Responsibility

2022/12/15 21:21:00 94

On December 14, the People's Daily published the article "Red Bean Group's" three self and six modernizations "to promote the integration of high-quality development into the national strategy", which introduced the experience and measures of Red Bean Group to thoroughly implement the new development concept, serve the overall situation of national development, promote the "three self and six modernizations" strategy, and move towards high-quality development.

The original text is as follows:

this The year was the 65th anniversary of the founding of Red Bean Group, and also a year of rapid development of Red Bean Group. Hongdou Group has always adhered to the Party's words, followed the Party, and led the enterprise development with party building. Deeply implement the new development concept, serve the overall situation of national development, continue to promote the "three self and six" strategy of "independent innovation, independent brand, independent capital", "high-end, international, green, digital and intelligent, online, standardized", and develop from a small manual workshop to one of the representatives of large multinational enterprise groups and Chinese private enterprises.

Independent innovation, promote the construction of "smart red bean"

Hongdou Group embraces digitalization, implements Internet transformation and realizes industrial transformation and upgrading; Through scientific and technological research and development, promote the modernization transformation of the Group and promote high-quality development.

In 2016, Red Bean Group launched the "Smart Red Bean" strategy to systematically promote the deep integration of informatization and industrialization. Through the implementation of industrial digitalization, we will build smart factories for clothing, tires and pharmaceuticals, realize the panoramic management of people, property, purchase, sales and storage, and research, production and service, and achieve the double improvement of efficiency and quality: the completion of Hongdou Men's Wear Smart Factory will increase the efficiency by 32%; Jiangsu General Technology Co., Ltd. (hereinafter referred to as "General"), a subsidiary of the Group, seized the opportunity of Industry 4.0, realized the operation of "black light workshop", and improved the overall efficiency by 40%. General Industrial Design Center was recognized as a national industrial design center. The vulcanization and molding workshop of high-performance semi steel radial tire and the shirt workshop were respectively rated as Wuxi Intelligent Workshop and Jiangsu Demonstration Intelligent Workshop. Accelerate the promotion of digital industrialization, integrate traditional industries with Internet technology, create "Red Bean Textile and Garment Industry Internet Platform", and undertake the construction of China Textile Materials Trading Center network. After the upgrade of "intelligent transformation and digital transformation", the inventory of in-process products in the clothing workshop of Hongdou Suit Intelligent Factory has decreased by 30%, the unit consumption cost has decreased by 10%, and the production efficiency has increased by 20%.

The Group attaches great importance to scientific research and development, and relies on science and technology to create differentiated products. In recent years, more than 300 patents have been applied every year, and by the end of 2021, more than 4000 patents have been applied. In terms of scientific and technological product development, Red Bean Men's 0 Sense Comfort Shirt reflects the differentiation of Red Bean's scientific and technological products, and innovatively uses AR technology to launch new products, with sales exceeding 200000 pieces in less than five months after its launch. Promote high-end products and online sales. With WeChat applet and various e-commerce platforms as the breakthrough, the online business of Red Bean Garment has developed rapidly. In the first seven months of 2022, the sales volume of online live broadcast has increased 2.73 times year-on-year, and the sales volume of applet has increased 47% year-on-year. After the implementation of the differentiation strategy, the main business revenue of Red Bean has risen steadily, and the revenue in the first half of this year increased by 9.01% year on year.

Connect with national strategies and actively fulfill social responsibilities

In response to the initiative of jointly building the "Belt and Road", the Sihanouk Port Special Economic Zone in Cambodia (referred to as the "West Port Special Economic Zone"), which was developed and constructed by the Red Bean Group, attracted 170 enterprises from around the world to settle in, created nearly 30000 jobs, and was praised as the "model of China Cambodia practical cooperation". From January to October this year, the enterprises in the West Port Special Zone have realized a total import and export volume of 2.069 billion US dollars, up 17.09% year on year. In addition to the construction of the West Port Special Zone, in recent years, the Red Bean Group has also actively developed overseas production bases. General Motors, a subsidiary of Red Bean Group, has established production bases in Thailand and Cambodia. In 2021, it will achieve a total operating income of 4.256 billion yuan; This year, the monthly sales of Thai factories exceeded 30 million US dollars in a row.

Focusing on the goal of "carbon peak and carbon neutrality", Red Bean Group launched the first batch of carbon neutral export clothing in China, actively exploring the path of industrial deep transformation and industrial governance under the background of "carbon neutrality", and providing useful reference for the industry. Establish a carbon neutral clothing supply chain alliance in the Yangtze River Delta, develop a "double carbon" compliance schedule... The Group has developed a series of measures to achieve carbon neutrality, including product design, new energy use, energy-saving transformation, intelligent transformation, carbon neutral labeling of products, packaging, clothing recycling, taxus chinensis planting, emission reduction trading Low carbon marketing and other aspects promote the Group to achieve green and low-carbon cycle development.

In recent years, Red Bean Group has actively promoted the construction of modern enterprise system, transformed the advantages of party building into the driving force of enterprise development, and gradually realized the historical leap from traditional industry to modern industry, from labor-intensive to technology intensive, and from extensive operation to high-quality development. In the future, Red Bean Group will fully, accurately and comprehensively implement the new development concept, adhere to the real economy, and make greater contributions to the great rejuvenation of the Chinese nation with the goal of creating a world-class enterprise.