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Chinese Textile And Clothing Add Luster To The Asian Games!

2023/9/27 15:28:00 0

; Asian Games

On September 23rd, the expectant day, we finally ushered in the 19th Asian Games in Hangzhou. On this remarkable stage, the outstanding performance of Asian athletes is undoubtedly the focus of the audience. In addition, the award-winning clothing of the Chinese sports delegation, the ingenious Chinese delegation dress and official sports clothing are also eye-catching. They perfectly integrate the grandeur, vitality and modern fashion elements of the Asian Games with their beautiful demeanor and fashionable design, fully display the strength and creativity of Chinese textile clothing, and add endless glory to the Asian Games!


Anta: wholeheartedly create battle clothes and honor

Recently, the award-winning equipment of the Chinese sports delegation for the Hangzhou Asian Games was officially released in Beijing, and the "champion dragon dress" jointly created by Anta Sports, visual artist Ye Jintian and the China Academy of Fine Arts was unveiled. At the same time, Anta also released the competition equipment of national teams such as weightlifting, gymnastics and boxing for Chinese athletes in the Hangzhou Asian Games on the same day.

The equipment display of the national team of the Chinese sports delegation (part).

It is understood that the award-winning clothes of the Chinese sports delegation for the Hangzhou Asian Games continue the classic "Chinese" character structure and the main tone of the blank artistic conception of the Olympic award-winning clothes designed by Ye Jintian, demonstrating the oriental aesthetics. The design team used Hangzhou's unique landscape "Qianjiang Tide" as the graphic origin to deduce the water ripple style that integrates ancient and modern times and has full rhythm. The core design concept of "standing at the forefront of the tide" is created with the Hangzhou embroidery technique and the layered and mutually reinforcing impression. In addition to the water ripple element of standing up to the tide, the design of the award-winning shoes also shows the distinctive cultural signs of Hangzhou in ancient and modern times, such as the Moon Printing in the Three Ponds, the Spring Dawn on the Su Causeway, and the Sunset of Lei Feng, which are also outlined by the golden string silk.

The Chinese sports delegation of the Hangzhou Asian Games received the award dress.

The biggest highlight of this award-winning clothing is the material. It has added the cool feeling ice skin technology, which has exceeded the national standard by 180%. At the same time, the air permeability has increased by 25% compared with the award-winning clothing of the Tokyo Olympic Games, but the overall weight has decreased by 12%.

   Chen Jinxing, Director of Anta Professional Equipment Department "From the Tokyo Olympic Games, the Beijing Winter Olympic Games, to the Hangzhou Asian Games, we have made a comprehensive upgrade in materials, focusing on the concept of environmental protection, and the Hangzhou Asian Games award-winning clothes are made of 100% nylon recyclable materials."

   Relevant person in charge of Anta Zhu Chenye He said that Anta used many innovative interpretations of Chinese traditional culture in the award-winning equipment of the Chinese sports delegation for the Hangzhou Asian Games, which became the core highlight of this design and demonstrated the cultural confidence of Chinese sports.


Jiumu King&Beifu: "Star Shining" Asian Games, Chinese Costume Courtesy

Jiumuwang, the dress supplier of the Chinese sports delegation, also released a new dress for the Chinese sports delegation at the Hangzhou Asian Games.

Chinese badminton players Chen Yufei (left) and Shi Yuqi try on their gowns.

It is reported that this new dress is called "Star Shine". The Star Shine dress is mainly white and star blue, and its design is highlighted by Chinese cultural elements, such as interlocking nail patterns on the fabric, suggesting the competitive attributes of sports and the characteristics of unity and tenacity; Peony and vine interweave, implying vigorous vitality; The neck half stand collar design shows the charm of Chinese clothing culture.

Since 2018, Muwang Jiu has reached a six-year cooperation with the Chinese sports delegation and is a six-year dress supplier for the Chinese sports delegation. This dress is tailored for each athlete of the Chinese delegation, and the pants are made of the same fabric as Jiumuwang Little Black Pants 3.0. It is understood that this fabric is a high elastic "black technology" fabric developed by Jiumuwang at a cost of nearly 10 million yuan. Each square meter contains more than 15% spandex fabric, making the fabric more comfortable and easy to manage.

The design of this Xingyao dress is led by Professor He Yang of Beijing Institute of Fashion Technology. Speaking of design inspiration, He Yang introduced that Chinese culture and art have a long history and are the inexhaustible source of contemporary design and innovation. What form should clothing take to express Chinese culture and the temperament of contemporary Chinese athletes is an important aspect of the design team's consideration. The athletes' appearance is the focus of much attention. The athletes' square array coming from afar should be recognizable in terms of color and pattern. Blue is a favorite color of Chinese people, while blue and white porcelain reflects China's unique aesthetic quality and artistic interest, and is recognized as a Chinese symbol in the world.


361 °: the beauty of sports in the oriental aesthetics

The sports brand 361 ° is the official sports apparel partner of the Hangzhou Asian Games. As early as ten years ago, 361 ° has become the official partner of the 2010 Guangzhou Asian Games. This 361 ° Hangzhou Asian Games focuses on "light makeup and heavy makeup", highlights the oriental freehand brushwork, integrates technology and fashion elements, and designs a series of official sports uniforms that conform to the oriental aesthetic concept.

At the same time, 361 ° has taken into account the needs of volunteers, technical officials and other Asian Games staff. Its uniforms use moisture absorption and quick drying technology to achieve moisture absorption, quick drying and antibacterial, and ensure the comfort of wearing.

At present, the official sports costumes provided by 361 ° for the Hangzhou Asian Games include: the official sports costumes of the torch bearer, the official sports costumes of the runner, the official sports costumes of the game volunteers, the official sports costumes of the technical officials, the official sports costumes of the security personnel, the formal costumes of the technical officials, the official sports costumes of the venue based operation team/OCA (Asian Olympic Council) family The formal dress of the OCA family has been displayed in the Hangzhou Asian Games Museum.

361 ° Joined hands with Hangzhou Asian Games Organizing Committee to officially release the official sports dress of Hangzhou Asian Games.


Banger Clothing: Seiko in March, showing Chinese style

In addition, there is an elegant and refined official dress for the 19th Asian Games in Hangzhou, which is from Zhejiang Bangge Garment Co., Ltd. In addition to the long sleeved suit, short sleeved shirt and long sleeved shirt, this suit produced by the company also has accessories such as necktie and silk scarf, which are independently developed and designed by Banger Garments.

Among them, men's clothing is matched with a blue tie, on which the emblem of the Hangzhou Asian Games is printed - Chaoyong, with smooth dark reticulated lines. It is exquisite and unique, which makes people stand out; The women's dress is a suit skirt, and the neckline is worn with bright silk scarves. The color of the silk scarves has changed from dark blue to red, and the elements of the Hangzhou Asian Games have been integrated. The whole set of clothing gives people a sense of dignity, generosity and flexibility, demonstrating the spirit of the Hangzhou Asian Games.

"The formal clothes we provided this time are made of wool and silk. They are neat and not easy to fold. The design also follows the simple and atmospheric concept, fully highlighting the characteristics of easy wearing and care. Although they are formal clothes, they can bring comfort to people, and they will not feel stuffy and airtight if they are worn for a long time," said Jiang Zhiyong, chairman of the company.

Since becoming the official clothing supplier of the 19th Asian Games in 2022 in Hangzhou in 2021, Banger Garments has specially selected elite and powerful men to form a design team of more than 30 people. It has taken more than three months to carefully design this formal dress. "From early development and design to later production, from selecting high-quality fabrics to creating a shape that conforms to the figure of Asians, the Asian Games clothing we provide this time has redefined the relationship between formal clothes and sportswear." Jiang Zhiyong said, "We also hope that this clothing can demonstrate the positive spirit of the Asian Games and show the Chinese style to the world."


Shaoxing Keqiao: escort for the Asian Games

Uniting to help the Asian Games, Keqiao Textile Enterprises are brave to compete. At this Asian Games, Keqiao textile elements are integrated into many aspects of the Asian Games. "Keqiao Manufacturing", such as athletes' team uniforms, national flags, award ceremony costumes, flag raisers' costumes, and volunteer uniforms, will appear one after another. Many Keqiao textile enterprises, represented by Boya Clothing, Yakino Decoration, Qianyong Textile, and Flag King, will strive to cheer for the Asian Games in places where they can or cannot be seen.

Qianyong textile nylon digital printing workshop.

"The enterprise has added 9 production lines, which are specialized in providing clothing fabrics for events related to the Hangzhou Asian Games." Xiao Xingshui, General Manager of Shaoxing Qianyong Textile Co., Ltd He said that the new production line upgraded industrial software, used nano ink, and printed ink halo and 3D effects on functional fabrics to meet the process aesthetic requirements of the Hangzhou Asian Games.

Like the athletes actively preparing for the event, Keqiao textile enterprises have already made comprehensive preparations in another arena. Earlier this year, Shaoxing Boya Garments Co., Ltd. won the bid for more than 1000 sets of award ceremony costumes and flag raiser costumes for the Hangzhou Asian Games and the Asian Paralympic Games. Later came the news of winning the bid for the volunteer clothing of the Asian Games cities, producing more than 20000 sets of volunteer clothing in Hangzhou and nearly 4000 sets of volunteer clothing in Shaoxing.

Among them, this set of Hangzhou Asian Games etiquette clothing is made by Wu Haiyan, Professor and Doctoral Supervisor of China Academy of Fine Arts Lead design completed. The theme of ceremonial clothing design is "clouds, clouds and clouds". The color comes from the Asian Games color "rainbow purple, laurel yellow, ink white, lake and mountain green". The upper part is a hand-painted picture from the "West Lake era" to the "Qianjiang era", and the lower part of the lines are also quite meaningful. These superimposed, interspersed and undulating lines contain the "three roads" - the surging wave road of the money tide, the track of the Asian Games, and the track of urban development, reflecting the style of the big country dress and the unique oriental charm.

How to make this grand idea into a beautiful dress? Boya Garments has made great efforts in the application of fabrics, measurement, tailoring and other aspects, and has been refined and polished layer by layer. "The dress fabric is designed to form moisture absorption, breathability, comfort and other functions with the specially designed silk and rayon interwoven yarn, to form a luxurious and beautiful pattern with high-tech technology and exquisite weaving jacquard, to highlight the uniqueness of traditional hand-painted technology, which highlights the mutual contrast and integration of color and water dip dyeing, halo dyeing, rendering, etc., assisted by intelligent three-dimensional cutting under laser projection, so as to achieve Unique artistic effect of clothing. " Li Yajian, founder of Boya Clothing Say.

The relevant person in charge of Shaoxing Municipal Bureau of Economy and Information Technology also said that Shaoxing will actively expand the "Asian Games effect", further guide enterprises to broaden their horizons, and enhance the innovation and brand added value of "Made in Shaoxing" products.

(Source: Textile and Clothing Weekly)

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