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Customers Can Try On Clothes With A Wave Of Hands.

2011/12/1 10:07:00 20

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Customers Waved To Try On Clothes.

Yesterday afternoon, people in the store of Ai Hua in Haining China's leather city were shoppers.

Electronic screen

Attracted.

Standing in front of this electronic screen, by recognizing and synthesizing

technology

People can put the virtual 3D version of the clothing on the body naturally, and can easily replace different clothing by gesture. At the same time, the electronic screen can also achieve 360 degree of "carry around".

Yesterday, "3D virtual fitting room" officially settled in Haining China Leather City, which is also the first commercial version of China's "3D virtual fitting room".

It is understood that the "fitting room" is a specially designed electronic screen, blending the latest.

3D Technology

Augmented reality, somatosensory technology and other 3 major technology elements, released by Hangzhou Sen Chong Digital Technology Co., Ltd.

Not only can you try on clothes, but also the "3D virtual fitting room" with automatic photo taking system, which can combine user images with 3D clothing.

At the same time, after officially entering the China Leather City in Haining, the system will also be linked to the mall settlement system. Consumers can pack their favorite clothes into the "virtual shopping cart" through the fitting room and place an order, then go to the physical store or the store's cash store to pick up the pieces, which is very convenient.

Zhejiang Haining AI porn Clothing Co., Ltd. is the first one in the leather city to introduce the system. Liu Weidong, the chairman of the company, told reporters that the store is the window of the company's external marketing. It takes at least 3 minutes to try on one of the consumers to buy Leather clothing. The fitting test of the "3D virtual fitting room" only takes 1 minutes to complete, greatly improving the store space and the utilization rate of personnel.

Chai Lin, deputy general manager of China Leather City, said that as the largest and most competitive professional leather market in China, Haining leather city of China pioneered the introduction of the "3D virtual fitting room". This combination of scientific and technological achievements with the traditional leather market is also an innovation of marketing mode. It will bring new shopping experience to consumers, and will further promote the pformation and upgrading of the professional market. Next, leather city will also realize the deep docking with e-commerce through the online shopping mall.

Mo Daiqing, an analyst with China's e-commerce research center, who has long studied retail formats, believes that the new form of shopping, which is mainly formed by physical retail, is expected to enter the era of "3D shopping" and mobile shopping after experiencing catalogues, TV shopping, online shopping and online group buying.

"The collision between traditional leather clothing enterprises and 3D interactive virtual technology will greatly enhance the consumer shopping experience, thereby increasing the purchase rate and brand awareness, and accelerating the pformation and upgrading of enterprises and the market."

Mo Daiqing said.