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Layout Of The Electricity Supplier To Choose The Right Channel Is The Key

2011/12/28 13:23:00 6

Layout Of The Key Channel Of E-Commerce

At present, more and more enterprises begin to layout electricity providers to maximize their interests.

Not only clothing enterprises, food enterprises, electronic products companies, but also traditional digital chain enterprises and household appliances.

enterprise

Even the pharmaceutical enterprises and real estate enterprises have begun to build or choose the third party business channel.


Many old electric business have been developing for several years. In order to give full play to the advantages of the channel of e-commerce, these platforms have worked hard.

A well-known business operator has divided its business into three, creating two festivals of "double eleven" and "double two" this year, and the volume of pactions has doubled.

Other electric providers also carry out various forms of promotional activities, especially Christmas, new year's day and new year's continuous holidays, bringing many opportunities to these electronic business platforms.


However, this is just on the surface, and for some enterprises that focus on specific groups, these electronic business platforms provide huge user sources, but because of the wide coverage, it is difficult to centrally locate the users they want.

That is to say, the choice of enterprise layout providers is also crucial.


Take clothing, cosmetics and accessories enterprises as an example, they need to pursue fashion, love fashion, and purchase strong desire, purchasing power of prominent crowd, such people may be white-collar companies, or social elite, or overseas Chinese, international students.

At present, those who can accurately locate such groups are not those old business platforms, but some subdivisions.

market

Electronic business platform.


The social e-shopping platform is a collection of tide men and Tide girls. They have a strong interest in clothing collocation, selection and make-up, and share a large amount of content everyday.

Among these users, goods that are "liked" or "commented" are also the most visited and purchased products.

Clothing, cosmetics companies choose such an electronic business platform, it can be seen as a lot, that is, for specific groups of effective publicity, access to brand awareness, but also to promote.

Sale

And cultivate loyal customers again.

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