Hundred Women'S Shoe Orders Are On The Spot.

Breaking the industry dilemma

Chengdu shoe enterprises spontaneously embrace development

In 2014,

Facing the new challenges of the traditional footwear industry, such as market weakness, electricity supplier impact, cost rise, triangle debt and other factors.

The Chengdu shoe industry is facing "cold winter", the market situation is even more severe than in 2008. At present, Chengdu footwear industry is facing enormous challenges. It is a crisis that any single shoe company can hardly face.

Amy, director of the Chengdu Chengdu odd shoe industry, said that Chengdu has many shoes, big markets, good atmosphere and good foundation, but a large number of factories are scattered. They do not belong to the factory's own order platform, but rely on the middleman link, which not only leads to low factory profits, but also controls the factory's survival.

Without core strength and lack of the "professional order platform" of the shoe industry, the market is becoming smaller and less competitive, and Chengdu is becoming weaker and weaker.

Competitiveness is far from being mentioned.

A large number of shoe industry leaders have realized that in order to deal with the current industrial crisis, Chengdu footwear enterprises should unite and integrate all resources in production and procurement, so as to reduce production and management costs, and create a specialized procurement market belonging to Chengdu shoe factories, so that Chengdu shoe enterprises will have more market discourse power.

Build factory alliance ordering Center

Upgrading the core competitiveness of Chengdu footwear industry

In November 27th, relying on the export shoes city of Sichuan, which is located in China's women's shoes city, the Chengdu shoe factory union ordering center officially set sail.

Sichuan's export shoe city has all kinds of supporting platforms, which can solve all kinds of operational needs of Chengdu shoe enterprises. We plan to promote the healthy development of the industry through publicity, training, electricity suppliers, warehousing and logistics, business services, financial services and other platforms.

At the same time, with the "Factory Alliance ordering center" as the carrier, we will build a new system of channel information going to symmetry and price market control and control, which will maximize the sharing of resources, customers and information for the shoe enterprises.

Wang Qi, deputy general manager of Sichuan women's shoes capital business investment management Co., Ltd., said that the total volume of China Women's shoes factory union ordering center is about 80 thousand square meters. After the project is launched, one year will also hold professional exhibitions and forums such as four seasons ordering, Chengdu international shoes exhibition, Chengdu shoe factory union high peak forum and other activities. Organize shoes enterprises to participate in the famous international footwear exhibition, create Factory Alliance e-commerce platform, China Women's shoes factory union, national famous chain and other special marketing operation projects, so as to fully protect the vitality and power of the factory alliance.

Chengdu shoe manufacturers set up their own ordering centers after they are put into use. They will also greatly facilitate purchasers from all over the world.

Ho Qiang, a buyer of the South Tower meteor shower shoe buyer from Shenyang, said that every year, the enterprises in which he purchased 30 to 500 thousand pairs of shoes were purchased in Chengdu. Because the factories in Chengdu were too scattered and some of them were moved to other cities, they had to stay at least 7 days in the past. The inspection of the factory was far away and very troublesome. In the future, with the factory union ordering center, the procurement cost could be greatly reduced. The team procurement would take up to 3 days at most, and the whole process of "one-stop" selection of factories could be realized.

Three tier pyramidal development

Achieve brand breaking across the shoe industry in Chengdu

Wang Qi, the head of the Chinese women's shoes city, proposed that Chengdu women's shoes should be clustered together in the future to achieve three levels of breakthroughs.

The first level is to set up the Chengdu shoe factory alliance, and use the new industry alliance to serve the whole shoe industry in Chengdu, so that the industry can communicate and exchange information.

All enterprises no longer have to fight alone and exert the energy of 1+1>2 to seek common development. Within the next 5 years, the Chengdu shoe factories union can unite 1000 Chengdu shoe enterprises and form an effective mechanism in the industry so as to achieve centralized marketing, centralized promotion, centralized ordering and centralized pricing, so that Chengdu women's shoes can be more powerful in the industry.

The second level is to build the China Women's shoes factory union order center to solve the current development of Chengdu footwear industry.

In the face of the crisis in the industry, Chengdu shoe enterprises seize this opportunity to spontaneously build a factory alliance, create a factory alliance ordering center, provide a great support for the factory union member enterprises to enter, and solve the problems encountered in the development of shoe enterprises.

The third level is to seek the future development of the footwear industry in Chengdu.

In order to solve the problem of the future development of Chengdu footwear industry, we will form a situation of separation of brain and body.

The factory alliance and the order center operation team need to work together to expand the footwear industry in Chengdu. In the next 5-10 years, we will achieve 100 billion output value and 1 million jobs.

Leading the healthy and orderly development of the industry.

Mr. Li Hongjie, general manager of Sichuan Huali management consultant Co., Ltd., who attended the event that day, was very optimistic about the development of Chengdu footwear enterprises and the establishment of the factory union ordering center. He believed that this is a breakthrough development of Chengdu footwear industry. They are committed to becoming an important partner of the China Women's shoes factory union ordering center, providing services for Chengdu footwear industry, bringing wonderful training for Chengdu shoe enterprises, and bringing more products to the factory union ordering center.

At the same time, we look forward to the new brilliance of women's shoes in China, and the brand development of Chengdu shoe industry will achieve leaping development.